I Love My Bra - Lingerie news

Agent Provocateur selects Mediaplex to arouse its online activity

Release Date: 16 November 2007
Luxury designer lingerie brand, Agent Provocateur has selected leading adserving management and tracking company, Mediaplex (part of ValueClick Europe) to manage its entire cross-channel online marketing activity.

Mediaplex is working with Agent Provocateur’s digital marketing agency Blowfish Digital, to track, manage and evaluate Agent Provocateur’s natural search, paid search and affiliate marketing activities in the UK. Read all

So if you are in U.K. and I am almost sure anywhere else, expect to see more annoying pop-ups but this time sponsored by Agent Provocateur. They’ve had aggressive marketing before, which is fine - good for them, I just hope they won’t become an Chili’s - I stopped going to Chili’s once I started seeing their pop-ups on the internet.