Victoria's Secret "The flip" reversible bra special offer
Source: Victoria’s Secret website
Uhm Jung-hwa Launches Fashion Lingerie Line

Popular actress and singer Uhm Jung-hwa held a launch ceremony for her new fashion lingerie line at the Bistro D August 24 in southern Seoul.
The style star plans to simultaneously launch some 70 online and offline lingerie stores nationwide. The name of her online brand is ‘Zoom in New York’ and her offline brand, ‘Corner Suite.’
Uhm said what makes her lingerie line stand out is originality and sexuality.
She went on to explain that she wanted women to feel luxuriously feminine by making lingerie that exuded confidence and sex appeal.
American Apparel Lamé Ruched Front Tube Bra


One of the cheesiest pieces of lingerie I’ve ever witnessed. It looks so plastic that one can probably die of perspiration while wearing this thing.
Nevertheless, it has lots of positive reviews on the AA site – I am sure because those who don’t like it also don’t bother writing about it, unlike myself
Back to School Specials from Lady Grace + Clearance
http://ladygrace.com/category.asp?c=5
Source: Lady Grace newsletter
Seductive New Lingerie for Autumn at Rigby & Peller (U.K.)

Feminine Allure
With a light and airy appearance Prima Donna’s Ginza is a seductively alluring lingerie collection.
If you liked Prima Donna’s Tulum you will definitely love this stylish new range.
Featuring stunning Japanese flowers beautifully embroidered in a contemporary design, the luxurious Ginza underwear collection features a great selection of bras and briefs styles in a wide range of sizes including plus sizes and makes for a gorgeous set of everyday lingerie. Available in Grey Sky, Acajou and Natural. MORE

Simple Yet Sexy
Prima Donna’s luxurious adaptation of best-selling Satin - Satin Deluxe - is now available in decadent chocolate. A gorgeous choice as everyday wear or for a special occasion.
Beautifully patterned straps adorn shoulders while a pretty bow nestles between the seamfree cups. Flattering and sophisticated the combination of smooth material and sheer lace ensures comfort and elegance. MORE

Lingerie with Attitude by Lejaby
Decorated with ultra-transparent voile embroidered with military frogging motifs, the contrast creates a striking appearance.
Fashionably sophisticated the Attitude lingerie range is bold yet feminine.
Lejaby’s new collection offers a supportive full cup bra, sexy half cup bra with a great selection of briefs - string side g-string, tanga, bikini brief and hipster short. MORE

Irresistibly Luxurious Lace
Inspired by classically feminine French lingerie Angelique L’Extravagante, this romantic collection is luxuriously fashioned from Leavers lace and two shades of tulle.
Seductively detailed with lace braid, satin straps and flirtatious satin bows, this sexy Aubade series is glamorously stylish while remaining comfortable.
Ideal for a special occasion or as an alluring gift this intoxicating collection offers a half cup bra, ¾ cup bra and a daring basque with a selection of briefs. MORE
THE humble bra, which revolutionised the way women dressed, this year celebrates its 100th birthday

Branded the “brassiere” by fashion bible Vogue in 1907, the invention has undergone many changes from the flat-chested flappers of the 1920s, to bra-burning ceremonies of the ’60s and Madonna’s cone shaped bustiers of the ’80s.
Stylist Lisa Cimmino said women were spoilt for choice when it came to the support staple.
“The bra is a foundation piece in any women’s wardrobe. We would be lost without them,” she said.
“I mean, 100 years on they are making our busts bigger or smaller, sexier or sportier.”
Australian designers are cashing in on the popularity of the bra, with such labels as Sass and Bide and Willow showcasing luxurious lingerie lines this season.
“It’s a huge business. Just look at the celebrity endorsements as well as stars like Delta, Kylie and Elle who all have their own labels,” Ms Cimmino said.
Do women know how to wear a bra correctly?
“You should be having your bra fitted every 12 months and have at least three bras to choose from,” Ms Cimmino said.
“Always consider what bra is best when you are getting dressed as they can really make or break an outfit.” Source
It's What's on the Inside That Counts at Lingerie Awards

New York - It’s the foundation of every woman’s wardrobe, but lingerie designers, like their product, aren’t as visible as their clothing designer counterparts.
That’s why Ben Yedder, who publishes intimate apparel industry magazine Contours, established the Contours International Lingerie Awards (CILA) last year in order to recognize the creative efforts and technological advances of the top lingerie companies and designers in the U.S. and abroad.
On Monday night in the Grand Ballroom of New York’s Waldorf Astoria hotel, the 2nd annual CILA awards, sponsored by the U.S. Intimate Apparel Council, took place culminating in a fashion show featuring the finalists in 19 categories, who ranged from familiar brands like Wacoal and Le Mystere to smaller speciality lines like Marlies Dekker and maternity intimates label Larrivo.
This year more than 80 designers from over eight countries entered the competition, with the winners selected by an independent panel of industry members who included buyers, designers and consumers.
Some companies, like Le Mystere, who was last year’s “Best T-Shirt Bra,” were finalists in multiple categories.
“I thought we had the best shot at winning ‘Best Innovative,’ because what we have done there is come up with a bra specifically for augmented women, and we had a doctor who spent over 10 years getting it to fit perfectly, so I was sort of surprised we didn’t win that one.” said Michael Rabinowitz, founder and CEO of Le Mystere, whose company won “Best Bridal” this year. “I was pleasantly surprised to win for the bustier. I was in London earlier this year, and we had one of the biggest windows of Harrod’s where they were displaying this one item in the window! It was quite amazing.”
Other winners included John Galliano for “Best Fashion Couture,” Marlies Dekker for “Best Fashion,” Chantelle for “Best Technically Innovative,” and Wacoal for “Best Seamless.”
Source: Yahoo!
Elle Macpherson Intimates viral campaign commercials
These commercials are a part of Elle Macpherson Intimates 2007 viral campaign.
I could do that in my bedroom ![]()
PS There are more of these - you can check them out on Youtube if you want.
Pamela Diaz - Triumph lingerie photoshoot

Rate Pamela Diaz here: http://ratethishottie.com/wordpress/?p=2449
70% off SWIM SALE plus NEW IN for fall at figleaves.com
Siren's little secrets
Apparently not only Victoria keeps secrets.
And apparently, not all secrets are innocent.

Nordstrom Intimates Nu Bra

Silicone bra cups adhere directly to skin and stay on securely. Front clasp provides natural lift.
- Backless.
- Polyurethane.
- By Nordstrom Intimates; made in the USA.
- Exclusively ours.
All of this can be yours for $65.
Sexiest ever swimwear

Malibu Strings from Malibu, CA, is probably the sexiest swimwear I know. Maybe because it’s the smallest and most sheer?
Meanwhile, props to Malibu Strings for their marketing - in particular the bikini competition. Check it out on their website: http://www.malibustrings.com/ (Must be 18 and older to view their site).
Price range: $25-100, most items are $29.

Wild Orchid debuts in U.K.
Upmarket Russian lingerie could become the latest fixture on the British high street after the country’s largest underwear retailer turned its sights on the UK.
This week, Wild Orchid, the largest lingerie retailer in Russia, is to debut its first UK store at the Bluewater shopping centre in Kent.

Wild Orchid retails such upscale brands of lingerie, as:
Alberta Ferretti
Andres Sarda
Argentovivo
Blugirl-Blumarine
Blumarine
Carine Gilson (some mistakenly misspell it as “Carine Gibson")
Christian Lacroix
Cotton Club
Dior
Dolce & Gabanna
Fiat by Fuerteventura
Frankie Morello
G.A.Paladini
Wild Orchid also retails children’s lingerie.
Source
Lingerie coupons @ couponheaven.com
If you like saving on your purchases, here’s a good place to look for discounts: www.couponheaven.com
Check out the recent coupons, discounts and promotions for Bare Necessities: http://www.couponheaven.com/merchant.cfm/barenecessities
J.Lo - Breast job or bra?

Keeps popping up here and there in the blogs: Some say J Lo got a breast job, some wonder what kind of bra is she wearing.
What do you think?
Stephanie Seymour becomes the new face of Chantelle

“The only reason I accepted to pose was because it was Chantelle,” said Seymour. “I have been a Chantelle client for many years. They have excellent products.”
"Lingerie Americas" in Vegas Aug.26-28
Affinitas Intimates • Anita • Anita Care • Anita Classix • Anita Maternity • ANK by Mirla Sabino • Anne Lewin • Arianne • Aubade • Aubade Océan • Bamboo Days • Bamboo Nights • Barbara • Beach Secret by Anita • Bedtime Flirt • Bendon Sport • Betsey Johnson Intimates • Biatta Intimates • Bijoux Beach • Blush • Bravado! Designs • Braza • Brazilian Panty • Calida • Canat • Capelli New York • Carol Malony • Carole Hochman • Cass and Co. • Cass Swimwear • Cette • Chantelle • Charlotte • Clo • Cocot • Corin • Corsetry by John Festa • Cotn & Lu • Crabtree & Evelyn • Cruz • Daddy’s Favorite • Derek Rose • Diamond Tea • Disney Couture • Ed Hardy Intimates • Elixir de Lingerie • Elle Macpherson Intimates • Empreinte • Enell • Fantasie • Fashion Forms • Fauve • Fayreform • Felina Lingerie • Flora Nikrooz • Freya • Gigi • Glam Cashmere • Goddess • Gossard • Grenier • Haute by Carol Malony • Hope • Huit • Huit Plage • Indulge Industries • Intima Bella Donna • Intimate Attitudes • It Figures! • Janine Robin • Jenna de Rosnay • Jezebel • Jodi Gallaer • Josie • Josie Natori • JustFeel • Karen Stuart • Kumi Kookoon • Ladybelt • Larrivo • Leigh bantivoglio • Lejaby • Letters of Marque • Lilymoda • Little Miss by Miss Mandalay • Lou • Marie Jo • Marlies Dekkers • Miami Baby! • Miss Fifi • Miss Mandalay • Myla • Natori • Natori Men’s • Nina V • NiteSweatz • Nundies • Olvi’s Trend • Ondademar • OnGossamer • Oscalito • Oscar de la Renta Lingerie • Peeping Tom Innerwear • PrimaDonna • Princesse tam.tam • Rasurel • Ravage • Rosa Faia by Anita • Rosy • Sea Queen • Sealbeauty • Shirley of Hollywood • Shock Absorber • Simone Pérèle • Simple Necessit-Ease • Sista Shei • Smartdogs • So Shei • Teccia • The Little Bra Company • Third Floor • Tia Lyn • Touché • 2Belles • Underwriters • Undrest • V & M • Wendy Glez • White Laundry • Wrap Up
Berlei sports bra makes running quite comfortable
Jessica Leahy, 19, from Engadine in Sydney’s south, said she had a comfortable run with her new sports bra supplied by Berlei.
“The Berlei bra was great, and the only thing that bounced was my space hopper,” Miss Leahy said.



